Wearing adidas also accouterments earns £81m a year in fees and spin-offs, and the online betting rigid BWIN pays £18m a year (at today's change rate) to be Real's shirt sponsors. Audi and Coca-Cola are to each Real's other commercial partners, while corporate return on tourney days has increased by reconfiguring the Bernabeu (capacity 80,500) to hold more "hospitality customers". Almost as impressive as the revenues, if not more so, is that Real's president is Florentino Perez, 62, one of Spain's richest self-sufficient men.
He was the president from 2000 to 2006 during the first off "galactico" day at the truncheon and has now returned to keep an eye on the sequel. Forbes armoury estimates Perez has a particular means of £1.1bn, not that he has ever needed to submerge into his own pockets to chastise for players.
Nor does he scenario to, and under Real's constitution, nor is he allowed to. Equally he is forbidden from profiting from the club. But Perez's unseated as one of Spain's wealthiest and most predominant businessmen will cut the pouch strings at the village banks. No bank will want to be the one denying a way of credit.
Real will have no imbroglio borrowing money, even if their summer frolic reaches £250m or more. With Kaka already signed from Milan for £56m and Cristiano's proposed forth from Manchester United advantage £80m, Real are already more than half system to spending £250m. If David Villa is lured from Valencia, for around £30m-£35m, they could have used up £170m or more on three players with other targets still out there.
How do the numbers bundle up? Those tight-lipped to the belabour explain that €100m was always usual to be the littlest in the cart pool for the summer, mainly from annual profits. On cap of that, Real want to offer this summer, with Dutch faces projecting on the "out" list. Arjen Robben, 25, Wesley Sneijder, 25, Rafael van der Vaart, 26, Ruud Van Nistelrooy, 32, and even the fruitful Klaas-Jan Huntelaar, 25, could all go.
It might not be straightforward to score deals at peerless prices, but even offloading at discounts should convey in €100m. Van Nistelrooy aside, the others have their springtime years ahead. So let us contemplate that the pot together with sales give Real £170m, or thereabouts, supporting spending of £250m-plus.
With Real's income, the command of £80m or so required in bank loans is a relation pittance, especially when Perez is convinced - and he has true data to stand up for him - that any luminary signings will effectively deserts for themselves. That was his mantra in the head galactico era, and it is importance recalling how David Beckham's signing in 2003 demonstrated it. John Carlin, writer and Real Madrid aficionado, knows Perez well and recounted the tall tale of the hour the Beckham deal was done in his record White Angels: Beckham, Real Madrid and the changed football.
"Peanuts! They're asking peanuts," is what Real's helmsman of marketing, Jose Angel Sanchez, said down the phone to Perez from Sardinia, where he was negotiating for Beckham with United's then governor executive, Peter Kenyon, for a top £22m. Perez, ever the ungiving businessman, wanted to disparage them down more, but Sanchez assured Perez that Beckham was merit €500m in commercial income. Beckham certainly helped metamorphose Real's finances.
Their annual receipts the year before he arrived was around £180m. Last mature it was more than ambiguous that. They may have struggled on the hurl but Perez, who is a polished operator by dealing and who Carlin calls "the cleverest bloke in football", has helped them grow financially.
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